
The Plotter
A steel instrument that listens to a memory and draws it in ink.
- Year
- 2026
- Location
- Dubai
- Disciplines
- AI and creative technology · Object design · Retail experience
- Role
- Concept, design and technology
Try The Plotter

01
The brief
Luxury retail keeps asking for moments guests remember and keepsakes they actually keep. Most activations answer with a screen and a code to scan.
We asked a narrower question: what if the keepsake were made for one person, from their own words, in front of them, in under a minute?



02
The idea
A guest leans into a steel microphone and shares a memory, in Arabic or English. The ring at its base glows while it listens.
From those words, the instrument composes a sky, a horizon and the few stars that belong to that story. A pen draws it in ink on cotton paper, line by line, and signs it with the city and the date.
The guest never sees a screen. They watch a pen move, and leave with an original.


03
The outcome
A working web prototype of the experience, and an object designed to tour: one basalt plinth, one flight case, and half a day to install. We can make the metal and stone in a house's own materials and visual language.
The physical build is next. Give it a memory above to see how it behaves.
- To draw a memory
- 60s
- Flight case
- 1
- Languages
- Arabic · English
